The metrics that matter in Meta Ads — and how to track them automatically. Analytify turns your advertising performance into governed KPIs you can watch live and ask about in plain English.
The core advertising performance metrics and what they tell you.
| KPI | What it measures | In Analytify |
|---|---|---|
| Ad Spend | Your advertising performance | ✓ Auto-tracked |
| Impressions | Your advertising performance | ✓ Auto-tracked |
| Clicks | Your advertising performance | ✓ Auto-tracked |
| Click-Through Rate | Your advertising performance | ✓ Auto-tracked |
| Cost Per Click | Your advertising performance | ✓ Auto-tracked |
| Cost Per Acquisition | Your advertising performance | ✓ Auto-tracked |
| Return On Ad Spend | Your advertising performance | ✓ Auto-tracked |
| Conversions | Your advertising performance | ✓ Auto-tracked |
Analytify defines each Meta Ads KPI once and keeps it live.
Each KPI means the same thing across every chart and team.
KPIs update automatically as new data arrives.
Ask a plain-English follow-up to explain any KPI’s movement.
Book a 15-minute demo — we’ll set up your Meta Ads KPIs on real data.
See the full directory.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.
The KPIs worth tracking.